Three days before the start of the 74th Monaco Formula 1 Grand Prix, one of Europe’s most eagerly-awaited charity matches took place at Monaco’s Stade Louis II.
Under the High Patronage of HSH Prince Albert II, two prestigious teams, “AS Star Team MC” – led by captain, HS Prince Albert II, and joined by pro footballers William Gallas, Emmanuel Petit and Jan Kollerand – and “Formula One Drivers” – captained by Fernando Alonso and joined by fellow racing drivers Giancarlo Fisichella and Felipe Massatook – to the pitch yet again to raise money for another humanitarian cause aimed at helping children in need, through the Monaco Charity Association. “Formula One Drivers” took the lead against “As Star Team MC” winning the game 3:1.
Just like at international matches such as UEFA EURO 2016, the UEFA Champions League, the UEFA Europa League, or the FIFA World Cup, the pitchside fourth official boards featured Hublot branding, and the billboards around the pitch also sported the watch brand’s trademark black and white. Furthermore, as the “Official Replica Watches UK” of the tournament, all the players wore Hublot-branded jerseys.
During the Grand Prix weekend, the Hublot brand will have an unmissable presence across the principality. The celebrated “Official Timekeeper” campaign for Scuderia Ferrari will also feature more than 100 banners throughout Monaco city centre.